Marketing Management Diploma
Marketing is an essential element for every business. It can be that one missing piece of the puzzle, and when it fits the big picture is revealed. Participants will be given an introduction to marketing and its benefits. If you are not marketing your business you will not grow, and if you do not grow you will not succeed.
This course will provide advanced knowledge to participants and give them the ability to build and grow your business. Marketing has changed a lot recently and having a new perspective will give your participants the needed information and practices to assist them in their marketing decisions. No matter what your product or service is, your business will benefit from a better understanding of marketing.
What topics are covered?
- Marketing Introduction.
- Consumer Behavior
- Marketing management tasks.
- Marketing process.
- Current Situation analysis.
- Developing marketing strategy & tactics.
- Marketing Plan
- Instruction by an expert facilitator
- Small, interactive classes
- Specialized manual and course materials
- Assessment using both assignment and final MCQ EXAM